Jessica Buse Cahill | Febreze Key Visuals
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Febreze Key Visuals

As the AOR for Febreze, we are tasked with creating several key visuals for the brand. The visuals are then adapted into social, shopper, ecomm and video. They are seen as the guiding light to most creative within that products pillar.

 

My role: Help guide a team of creatives in coming up with compelling ideas and comping them up. Pairing on brief headlines with striking visuals. All the visuals seen are ones I created using Blender (a 3D program) and/or photoshop.

Category

Advertising, Agency, Art Direction, Brand, Creative, Design, Print, Social